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Why Does International Beauty Day Matter?

International Beauty Day is celebrated on September 9th. It prompts people to ruminate on the meaning of beauty in today’s society.

International Beauty Day was established by the International Committee of Aesthetics and Cosmetics (SIDESKO) in 1995. This organization specializes in spa therapy and analyzes the perceptions of beauty.

Beauty Standards Definition

Beauty standards do not remain the same. They constantly evolve and change in different communities depending on the local cultures and traditions. 
In many Western countries, beauty standards existed only for white people, which resulted in the lack of visual representation of people with different racial backgrounds.
In some cultures, only women with pale porcelain skin were hailed for their beauty and got many suitors.
Throughout different epochs, people considered women with light skin and a small nose beautiful. This standard was widespread in many countries, including India, China, Egypt, Iran, and Greece.
In some countries, local beauties were supposed to have big eyes, a high forehead, seductive lips, a straight nose, a delicate jawline, a round face, wide hips, slim waist, and large breasts.
In Japan, women want to meet beauty standards by having a high nose bridge and cheekbones. This is why they undergo surgery to achieve a more Caucasian look.
In Korea, people believe beautiful women should have a small jawline to look young and delicate.
The International Day of Beauty demonstrates that there are no universal beauty standards, so people across the world should celebrate diversity, as each person has something unique about them.

Why Does International Beauty Day Matter?

The importance of International Beauty Day comes with the fact that it holds the conception that beauty has no universal definition or conception for the same. People go on to different lengths trying to change their appearance to be considered as beautiful. Today, the industry tries to celebrate human bodies and shows that people need to accept themselves and find what makes them different regardless of their country of origin. Once we learn to see our beauty, we will be able to cope with problems related to body image.

To re-conceptualize standards of beauty and cancel a stereotypical attitude towards beauty is the overall goal of International Beauty Day.

International Beauty Day should be celebrated by people who give much thought to how modern views of beauty influence their perceptions of themselves. The day is important it prompts people to learn ways of valuing different kinds of beauty.